04 August 2014
Consumers Opt for Do It All Smartphones Over Digital Cameras
A camera was once one of the most essential gadgets to have. In fact, it's been considered an essential for decades, especially for holidaymakers, since long before anybody dreamed of making a digital version. But now, under pressure from multi-purpose smartphones with high-megapixel cameras built in as standard, sales are falling as digital convergence continues. In 2006, the digital camera market was worth a formidable 843 million, but by the time Mintel researched the subject in 2012 this had fallen to just 523 million. With modern smartphones boasting video capability as impressive as their ability to take still images, the same research showed that the market for camcorders had fallen from 354 million to just 279 million.
Just a few short years ago, anybody who relied wholly on a mobile phone camera would probably have been laughed at. At that time, they generally offered 1-3 megapixels, blurry optics and poor exposure. They were considered a nice add-on in case you were caught out at a great photo opportunity, and a good chance to capture evidence in a car accident. They were not, however, considered a replacement for an actual camera. But technology has been improving fast and continues to get better. While it is still the case that only the best phones can match the quality of a dedicated device even at the consumer level, the gap has closed significantly. or many at the consumer level, the remaining difference is negligible or entirely unnoticeable. If technology keeps getting better, the gap between smartphone cameras and consumer compacts may be closed entirely. In fact, many at the consumer end of the market base their camera purchases on megapixels alone. When this is the sole criterion considered, the gap has already disappeared. Many smartphones, especially at the high end of the market, offer a resolution equivalent to almost any consumer compact.
It is likely that another reason for the shift towards smartphone cameras is that they make it easier to share photos online the place where ordinary snaps are now often destined to be displayed. Cameras have to be connected to a computer, or at the very least their memory cards must be, and then files individually browsed. With smartphones offering full-blown web connectivity at home and on the go, they can be shared with the touch of a button just seconds after they have been taken.
As far as still cameras are concerned, smartphones have specifically affected the consumer end of the market. However, it is likely camcorders have been under pressure across the board, albeit not solely from mobile phones. or the more serious and professional end of the market, DSLR still cameras have started offering full-blown video capability complete with extraordinary image quality and the ability to connect external devices such as professional microphones. While consumers have been opting for the fast-improving video functionality of their phones, many serious video makers have been opting for their own do-it-all solution in the form of a combined still and video camera with varying optic and focal options. Most consumers don't have any need of the little extra image quality they could get from using a basic compact camera instead of a smartphone, especially when weighed against the convenience of easy uploading and the fact that a phone is almost always at hand. With the gap likely to disappear entirely soon, smartphone cameras are here to stay. With such a complete do-it-all device, protection is important and so is individual expression. Why not invest in a custom iPhone 5C case or make your own iPhone 4S case This kind of case both protects and personalises your device.
Rahima Aktar on Monday, August 04, 2014 · Leave a Comment